Stefan King brought me in to edit this Mercedes-Benz spot directed by Amos Fricke, and it was one of those projects where the material already had so much elegance built into it. The footage had a clean, cinematic confidence, so the edit was about restraint: finding the right rhythm, letting the car feel premium without overworking the moments, and keeping every cut polished enough to match the brand. Working with Antoni and Difference CC, the film came together as a sleek automotive piece that leaned on atmosphere, precision and beautiful imagery, exactly the kind of footage you're grateful to spend time with in the edit.

Credits:

Agency: Antoni

Director: Amos Fricke

Online and Color: Difference CC

Editor: Alexander Brand