Tumi

A rich blend of drama and comedy, this Cadbury spot unfolds against a cinematic World War II backdrop, where an actor, caught in the middle of an epic film set, seizes the moment to advertise his car wash. The result is a playful clash of worlds: sweeping period visuals meet sharp, self-aware humour. Edited by Saki Bergh and finished at Left Post, the film captures Cadbury’s signature warmth with a witty, meta twist, turning a grand war movie into an unexpectedly sweet moment of self-promotion and charm.

CREDITS

Client: Cadbury

Post House: Left Post

Editor: Saki Bergh